Valentina Yepes

Product Designer

valentinayepesm11@gmail.com | valentinayepes.com

Experience

Product Designer

Morgens Waterfall, New York, NY

August 2022 - Present

Led design strategies through visual enhancements, including stakeholder presentations, data sheets, and email templates
Raised $2 million in fundraising within one year by leveraging strategic visual design to craft compelling narratives that engage and inspire stakeholders
Drove strategic design improvements by synthesizing market research and analyst insights to iteratively enhance visual communications

UX Design Intern

Citizens Bank, Boston, MA

June 2021 - August 2021

Collaboratively redesigned the Citizens Bank investing platform, transforming it into a fintech solution tailored for younger demographics through user-centered design and competitive analysis
Enhanced prototyping methodologies through storytelling techniques and color theory, improving visual appeal and engagement
Developed a compelling business case highlighting the platform's potential to drive financial literacy for emerging investors

Animation Collaborator

Pace University, New York, NY

October 2020 - December 2020

Created an animation for the virtual art exhibition using Adobe Animation, achieving a 30% increase in online engagement during Covid-19
Contributed to filming and animation to enhance the virtual experience for over 200 online visitors
Streamlined the production process by implementing efficient workflows, resulting in timely delivery of content for the virtual exhibition

Education

Bachelor of Business Administration

Pace University

Concentration in Finance • Minor in Graphic Design

Magna Cum Laude | Dean's List | GPA: 3.76

Skills

Design: Wireframing, Prototyping, Usability Testing, Visual Design, User Interface Design
Research: Qualitative Studies, Semi-Structured Interviews, Card Sorting, Insight Synthesis
Tools: Figma, Adobe Creative Suite, Sketch, Framer, Webflow, Miro